Rental demand remains resilient in early 2026, but growth has moderated. For landlords, spring is less about reacting and more about refining strategy.

As borrowing costs climb back to levels last seen in late 2023, landlords are being forced to rethink not only how they finance their portfolios, but how they sustain profitability in a more challenging and complex market.

With new legislation coming into force from 1 May 2026, tenants across the private rented sector will have the legal right to request permission to keep a pet, & crucially, landlords will no longer be able to unreasonably refuse. While this marks a positive step for animal lovers, it also reshapes the way tenancies are assessed, agreed, & managed.

Reports that Rachel Reeves is considering a potential one-year rent freeze across England have sparked widespread discussion—and concern—throughout the property industry. While the proposal is still in its early stages, its potential impact is already being closely analysed, particularly in high-demand cities like Birmingham.